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Homegrown coffee is fuelling Thailand’s specialty boom
06
May
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Homegrown coffee is fuelling Thailand’s specialty boom

⏱ 1 min read The Short Version Thailand’s coffee market, now worth 65 billion baht, is booming as specialty coffee becomes a symbol of modern Thai identity, driven by domestic demand and a shift from robusta to high-quality arabica. In This Article From herbal roots to coffee cultureDomestic demand shapes the future Thailand’s coffee market is surging—now worth 65 billion baht, with over 340 cups per person annually. This isn’t just about numbers; it’s a cultural transformation, with specialty coffee becoming a symbol of modern Thai identity. Once a niche curiosity, it’s now a mainstream phenomenon, driven by domestic demand…
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Why Kenyan AA’s Fruity Notes Vanish in Pour Over—And How to Bring Them Back
06
May
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Why Kenyan AA’s Fruity Notes Vanish in Pour Over—And How to Bring Them Back

⏱ 1 min read The Short Version Kenyan AA’s fruity notes vanish in pour over due to over-roasting, not the bean—lighter roasts preserve its brightness and acidity. Adjust your roast profile to unlock its vibrant, tangy character. In This Article The Roast Profile’s Role in Flavor MaskingWhy Kenyan AA Resists Standard Pour Over Roasts Pour over isn’t the enemy—your roast profile is. Kenyan AA’s signature brightness, that tangy citrus and berry burst, dissolves into a chocolatey haze when roasted for pour over. The problem isn’t the bean—it’s the roast. The problem isn’t the bean—it’s the roast. The Roast Profile’s Role…
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Pontet Canet Sets the Tone for Bordeaux 2025 En Primeur with Bold Pricing Move
06
May
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Pontet Canet Sets the Tone for Bordeaux 2025 En Primeur with Bold Pricing Move

⏱ 1 min read The Short Version Pontet Canet slashed 2025 prices to €58, matching 2019 levels, signaling Bordeaux’s shift toward affordability and setting a bold precedent for the en primeur market. In This Article A Price Drop That Speaks VolumesThe Campaign’s Crucible The 2025 Bordeaux en primeur campaign began with a notable price adjustment: Pontet Canet’s new release is priced at €58 per 75cl, down from €60 in 2024. This shift reflects a strategic move in a market where buyer sentiment has been steadily evolving. “This reduction was for a wine already much more highly evaluated by the critics…
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Cold Foam and Citrus: The Spring Drink Formula
06
May
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Cold Foam and Citrus: The Spring Drink Formula

⏱ 1 min read The Short Version Spring coffee drinks are embracing bold, fresh flavors like citrus and florals, proving that vibrant, well-executed brews are both trendy and profitable. In This Article Light Flavors, Big ImpactEfficiency Meets Creativity Spring is transforming, and coffee shops are reimagining their menus with seasonal flair. From citrus zests to floral infusions, the shift is both bold and purposeful. What sets these drinks apart isn’t just the ingredients—it’s the precision in pairing, the artistry in presentation, and the clarity in execution. Playing with drinks that can feature color is super fun. Coffee is always ……
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Sommelier’s Costco Wine Picks: Affordable Bottles That Elevate Every Meal
06
May
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Sommelier’s Costco Wine Picks: Affordable Bottles That Elevate Every Meal

⏱ 1 min read The Short Version Costco’s under-$20 wines deliver bold flavor and value, with sparkling options rivaling pricier Champagnes and everyday reds perfect for weeknight meals. Affordable doesn’t mean bland—these picks elevate every dish without the premium price tag. In This Article Sparkling AffordabilityWeeknight Wonders Costco's wine section is a curated collection for budget-savvy drinkers—specifically those seeking high-quality, affordable options that deliver real value. The key isn’t just low prices; it’s finding wines that deliver depth and character without breaking the bank. The sommelier’s takeaway? Affordable sparkling can elevate any occasion without the premium price tag. Sparkling Affordability…
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Yunnan Craft’s Unsealed Sample Bags: A Risk or a Red Herring?
06
May
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Yunnan Craft’s Unsealed Sample Bags: A Risk or a Red Herring?

⏱ 1 min read The Short Version Yunnan Craft's unsealed sample bags risk tea quality through oxidation and moisture, but modern packaging may reduce immediate harm, highlighting a balance between logistics and care. In This Article The Science of OxidationA Vendor’s Response, a Consumer’s Reassurance The verdict is clear: unsealed sample bags can compromise tea quality, but the extent varies. A recent shipment from Yunnan Craft showed partially open pouches, exposing tea to air and risking moisture intrusion. The issue isn’t just about safety—it’s about the potential shift in flavor and aroma over time. The real test isn’t whether the…
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Researchers Propose Electrifying Way to Measure Brew Strength and Roast Color
06
May
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Researchers Propose Electrifying Way to Measure Brew Strength and Roast Color

⏱ 2 min read The Short Version Scientists have developed an electric method to precisely measure coffee strength and roast color, offering a scientific alternative to traditional sensory analysis. In This Article The Electrochemical BreakthroughA Shift in Sensory Science Consider this your morning briefing: A new method could redefine precision in coffee measurement, offering a scientific lens to unlock flavor complexity. Scientists at the University of Oregon have developed a technique that transforms brewed coffee into a tool for diagnosing its sensory profile. By submerging electrodes in coffee and applying a controlled electrical current, they’ve created a way to quantify…
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Electrochemical Method Offers New Lens to Decode Coffee’s Flavor Profile
06
May
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Electrochemical Method Offers New Lens to Decode Coffee’s Flavor Profile

⏱ 1 min read The Short Version A new electrochemical method reveals that coffee's flavor hinges on brew strength and roast color, offering baristas a precise tool to craft consistent, flavorful cups. In This Article Decoding Flavor Through ChemistryIndustry Implications and Next Steps Here's what you need to know: A new technique called cyclic voltammetry is redefining how we measure coffee’s flavor potential. By submerging electrodes in brewed coffee and applying controlled electrical currents, researchers have identified two key variables—beverage strength and roast color—that significantly influence the final cup. This method offers a precise tool for baristas to achieve consistent…
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Mikael Jasin’s Mindful Approach Reshapes Barista Competition
06
May
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Mikael Jasin’s Mindful Approach Reshapes Barista Competition

⏱ 1 min read The Short Version Mikael Jasin won the 2024 World Barista Championship by prioritizing mindfulness over technical flair, signaling a shift from spectacle to authenticity in barista competitions. The 2025 event further evolved with team-based collaboration, blending skill with storytelling. In This Article The Shift from Technical Complexity to CommunicationThe WBC’s Evolution: From Solo Acts to Collective Innovation The World Barista Championship has always been a stage for reinvention, yet recent years have seen a troubling trend: routines that feel increasingly formulaic. Winners now rely on the same tools, coffees, and even choreographed interactions, creating a paradox…
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Can a Kamado Roast Match Specialty Coffee Quality?
06
May
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Can a Kamado Roast Match Specialty Coffee Quality?

⏱ 1 min read The Short Version A kamado roast can match specialty coffee quality with consistent, even heat but struggles to achieve the nuanced temperature control needed for complex roasts like espresso. In This Article Kamado Roasting: The Heat Is OnThe Espresso Equation: Consistency vs. Control If you’ve ever wondered whether a kamado can roast coffee affordably without sacrificing quality, you’re not alone. The idea of repurposing a rotisserie basket for beans—transforming a charcoal oven into a makeshift roaster—sounds like a clever workaround. But does it hold up under scrutiny? The answer lies in understanding the kamado’s unique blend…
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