Franklin Chiang’s Bunch Reimagines Natural Wine as Shanghai’s Cool Kid Culture
⏱ 2 min read The Short Version Shanghai’s natural wine scene is rebelling, led by Franklin Chiang’s Bunch, turning wine into a cultural movement where style and community trump tradition. Chiang’s events blend music, fashion, and rare vintages, redefining natural wine as a lifestyle statement. In This Article The Event That Became a MovementThe Culture Behind the Glass If you haven’t heard yet, Shanghai’s natural wine scene is undergoing a quiet revolution. Franklin Chiang, the self-proclaimed “Wine Thug Frankie,” is leading the charge with Bunch, a biannual event that’s transformed into a cultural phenomenon. When Chiang and his partners first…




