Sayuri: Bridging Japan’s Tea Heritage to Global Tables
⏱ 1 min read The Short Version Sayuri redefines global tea culture by authentically bridging Japan’s tea heritage with modern consumption, prioritizing sustainability, direct farmer partnerships, and a curated range beyond matcha. In This Article From Sommelier to Cultural CuratorBeyond the Bowl: A Ritual Reimagined When matcha’s surge in popularity caught global attention, Sayuri stood out by redefining the narrative — not just following the trend, but reshaping it. Yuri Yasuda, the brand’s founder, didn’t just export Japanese tea to the West; she reimagined how it could be experienced. For years, she imported Western teas into Japan, but six years…
