Tokyo Tea

⏱ 1 min read The Short Version Tokyo’s tea fields are pivoting from sencha to matcha to meet global demand, betting on the powdered tea’s rising popularity to revitalize a struggling industry. In This Article Sencha’s Decline, Matchs’s RiseA Production Shift with Far-Reaching Impacts Get ready to sip on this: Tokyo’s tea fields are shifting from sencha to matcha, driven by a surge in international demand for the powdered tea. As urban development threatens traditional tea farms, the capital’s government is betting that matcha’s global appeal can revitalize the industry. The move is more than a survival tactic—it’s a strategic…