The Secret Behind High-End Tea Prices and How to Brew Like a Pro (Without the Hassle)
The verdict is in: tea isn’t just a drink—it’s a story written in soil, climate, and craftsmanship. When you pay €15 for 100g of jasmine green tea versus €2 for a supermarket bag, you’re not just buying leaves; you’re investing in precision. Kusmi’s premium offering likely benefits from controlled growing conditions, meticulous plucking, and post-harvest artistry. Supermarkets sell bulk teas that prioritize volume over nuance, often sacrificing flavor for cost. The price gap isn’t arbitrary—it’s a reflection of terroir, labor, and the alchemy of tea processing. But here’s the twist: quality doesn’t always mean complexity. Asian supermarkets thrive on accessibility,…
