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Japanese Rice Coffee Is Aiming for Specialty Status

Japanese Rice Coffee Is Aiming for Specialty Status

⏱ 1 min read The Short Version Forget chicory—Japan’s Shonai paddy fields are producing a single-origin rice brew that treats grain like specialty coffee. By applying precision roasting to brown rice, MNH Inc. is turning agricultural surplus into a sophisticated, umami-rich "fourth beverage" for the caffeine-free connoisseur. In This Article A single-ingredient approach to terroirSolving a social surplus through innovation Get ready to sip on this: the next great caffeine alternative might not come from chicory or grains, but from Japan’s paddy fields. As climate volatility and rising costs squeeze traditional coffee production, MNH Inc. is looking toward Shonai, Yamagata…
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