Cono Sur Leverages Chilean Extremes to Bridge Price Points
⏱ 2 min read The Short Version By mastering Chile’s extreme geographic volatility—from desert heat to glacial cooling—Cono Sur calibrates sunlight and acidity with surgical precision. This tactical use of microclimates allows them to bridge the gap between mass-market staples and high-end icon wines. In This Article The cool climate advantageFrom everyday bottles to icon status Cono Sur’s massive commercial reach isn't merely a product of scale; it is the result of a calculated mastery over Chile's geographic volatility. Winemaking director Matías Ríos understands that the country's narrow strip—sandwiched between the Andes and the Pacific—offers more than just variety; it…