El Salvador Hosts Largest Roaster Gathering in Coffee History
Time to spill: The coffee world is converging on El Salvador for its biggest roaster gathering yet. From 26–27 March 2026, the 11th edition of the Producer & Roaster Forum (PRF) will draw over 4,200 visitors, including more than 500 green buyers and roasters, with an estimated $15.7m in business deals. This isn’t just another trade show—it’s a seismic shift in how the specialty coffee industry connects. For years, PRF has disrupted the norm by hosting events in coffee-producing countries, not consumption hubs, and this year’s edition in San Salvador promises to be its most impactful yet. The event’s lineup…

