Redwood

Where Coffee Meets Community in Rural Wisconsin

Where Coffee Meets Community in Rural Wisconsin

In the heart of rural Wisconsin, a small coffee roastery is redefining what it means to belong. Redwood Street Roasters in Edgar isn’t just a café—it’s a chemical experiment, a cultural hub, and a lifeline for a town where small businesses are the heartbeat. Founded by Francisco Guerrero and his wife, Crystal, along with her sisters, the shop blends the precision of winemaking with the warmth of local connection, proving that even in the Midwest, coffee can spark something bigger. Guerrero’s journey from Chilean winemaker to Wisconsin roaster began with a simple realization: coffee and wine share the same alchemy.…
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